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BROADCAST QUALITY, NEAR-REALTIME H.264 ENCODER FOR SONY PS3

LOVELAND, COLORADO, 1 July 2009 - Fixstars and Broadcast International today announce the immediate availability of CodecSys CE-10 series, a near real-time, broadcast quality H.264 encoder which runs on the Sony PLAYSTATION® 3 platform. The CodecSys CE-10 takes advantage of the readily available, inexpensive Sony PS3 for its processing engine, making it the most accessible, near real-time product in the HD encoding realm.

"The launch of the CodecSys CE-10 for PS3 marks a new era of professional level H.264 encoding at an affordable, consumer price," said Satoshi Miki, CEO of Fixstars Corporation. "This software based encoding system frees the video workstation from the burden of what is otherwise an intensive process. The user may continue to edit uninterrupted, while the PS3 produces high quality HD output in near real-time."

Connected to a PC via a gigabit ethernet, the PS3 performs as an external, dedicated video encoder. All encoding is handled by the PS3, thus shifting the CPU-intensive processing away from the workstation.

Unlike hardware-based encoders on the market, the software-based CodecSys CE-10 is easily updated, delivering improvements to increase encoding speeds, image quality and other features. Reduce hardware costs by implementing updates rather than replacing out-of-date hardware.

"The CodecSys CE-10 addresses the biggest technology challenge we now face--video bandwidth," said Rod Tiede, president and CEO of Broadcast International, "The demand and popularity of video is growing at an amazing rate for both personal and businesses applications and the CodecSys CE-10 will significantly improve the production of video in all applications."

CodecSys CE-10 Personal:
  • H.264 software encoder with support for 1080i/p full HD
  • Max bitrate 15Mbps, Blu-ray standard compliant
  • Only for personal use
  • $199.00 USD

CodecSys CE-10 Professional:
  • H.264 software encoder with support for 1080i/p full HD
  • Max bitrate 150Mbps, Blu-ray standard compliant
  • Available for commercial use
  • $1,999.00 USD

For more information or to download a 14 day trial, visit:
codecsys.fixstars.com/en/ce10

To watch videos showing the CE-10 in action, visit:
us.fixstars.com/showcase/video/

About Broadcast International

Broadcast International is a leading provider of video-powered broadcast solutions, including IP, and digital satellite, Internet streaming and other types of wired/wireless network distribution. BI's patented CodecSys software is a breakthrough, artificial intelligence-based video compression technology that cuts video bandwidth requirements more than 80% over satellite, cable, IP and wireless networks. By slashing bandwidth needs, CodecSys enables a new generation of applications such as streaming video to cell phones, and offers unprecedented price/ performance benefits for existing applications such as HD video. Broadcast International is a public company (OTC BB: BCST) headquartered in Salt Lake City UT.
For more information, visit www.brin.com and www.codecsys.com.

About Fixstars

Fixstars is the pioneering company of software on Multi-Core processor as the Cell Broadband Engine and GPU. From 2008 Fixstars, jointly with Broadcast International, has been working for software optimization, product development, and marketing of CodecSys on Multi-Core platforms. Fixstars enables the increase in performance of Multi-Core operations through provision of a complete, integrated ecosystem with specific turn-key products for Finance, Medical, Manufacturing, and Digital media markets. Founded in 2002, Fixstars is headquartered in Tokyo, Japan with subsidiary Fixstars Solutions in San Jose, CA and Loveland, CO. For more information visit us.fixstars.com


CodecSys is registered trademark of Broadcast International. PLAYSTATION and PS3 are registered trademarks or trademarks of Sony Computer Entertainment. Additional product and company names mentioned may be trademarks and/or registered trademarks of their respective holders.

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